News & Insights

Cindy Speech
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Cindy Estis Green accepts the 2025 Cornell Hospitality Innovator Award and presents her vision for profit as the industry's North Star.

CleanShot 2025-10-09 at 10.45.25

U.S. hotel performance is steady but slightly negative. As of early October, total room night demand is about 1% below last year, with continued weakness in Government, Corporate, and Group segments. As it enters its second week, the federal government shutdown is adding pressure, especially in government-reliant markets such as Washington, D.C., Norfolk, and Huntsville.ADR remains flat, hovering near last year’s levels as travelers shift toward price-sensitive channels like OTA and Discount (LMR). Extended Stay demand is up 2% year to date, and destination and mid-sized markets such as Asheville, Savannah, and Tampa are seeing modest gains.Bottom line: The market remains fragile, with limited rate growth and recovery driven more by volume than pricing.

Check back weekly as we track how demand and rates are shifting across the U.S. market.

White Papers

Fed Policy

Summer Edition: Navigating Market Turbulence

Shifting Signals: A Closer Look at U.S. Hotel Demand Trends in Mid-2025 New Pressures, Subtle Shifts: See Where the Market...
Navigating Market Turbulence

How Federal Policy Shifts Are Reshaping U.S. Hotel Demand

How Federal Policy Shifts Are Reshaping U.S. Hotel Demand Understand What's Changing-and Where to Act Federal funding changes and macroeconomic...

Press Releases

Understanding the Impact of Federal Holidays on U.S. Hotel Revenue

As we approach the holiday season and reflect on the past year, it's a perfect time to consider how holidays—both...

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Potomac, MD — Kalibri Labs is thrilled to welcome Kristen Clark as its new President and Chief Operating Officer. With...

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Kalibri Labs and Hotel Industry Associations Sign a Letter of Intent for Groundbreaking Commercial Strategy Certification Program

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Demystifying the Digital Market & Guide to Commercial Strategy

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