The Hummingbird Profit Platform
Find new cash flow and drive enterprise value with the industry's most precise data.
Powered by transaction-level data and profit-first intelligence, the Hummingbird Profit Platform delivers critical insights that gives owners, operators, and commercial leaders a new way to find cash flow and grow asset value intelligently.
The platform delivers ProfitMixTM, a customized roadmap that identifies the most profitable business for your hotel to pursue, the segments to dial down, and how to grow profit even as market conditions change.
Kalibri Data
Large brands. Small brands. Management companies. Ownership groups. Trusted industry partners. We’ve created the most comprehensive database of transactional hotel data along with cost of acquisition in the U.S. Our database is robust, forward-looking and updated weekly. It’s comprised of daily paid and stayed bookings and we calculate both historical and future performance metrics.
Looking back to
2011
35,000+ Hotels
100+ Brands
3 Million+ Rooms
9 Billion Bookings
100 Million New Bookings per Month
Looking forward
18 Months
Updated
Weekly
Our Differentiators
Our goal is to improve our clients’ profitability. Whether your focus is sales, digital, pricing and optimizing your market and/or competitive demand mix, or you’re working a real estate deal and need to understand the demand trends of extended stay customers in a certain market - we have the depth to see those insights. Our markets and submarkets reflect current density of supply and therefore, they give a more accurate view of performance.
Only Kalibri has Cost of Acquisition
Why does Cost of Acquisition Data Matter?
Two rooms. Same rate. One costs 12% to acquire, the other 20%.
Kalibri reveals the true cost behind every booking—so you can prioritize revenue that actually grows profit. In a high-cost market, it’s one of the few levers you can still control.
Customer Acquisition Costs are 15-25% of Guest-paid Revenue
The Industry’s Only Full-Market Forecast
Kalibri is the only platform that forecasts daily performance by rate category and channel for every hotel in the market - not just yours. Our predictive model delivers a rolling 18-month outlook, showing not only where you're headed, but how your competitors are expected to perform. No other platform delivers this level of market-wide, granular insight.
Data-Driven Comp Sets
- Know exactly who you're competing with—for which business—on which days.
- Analyze performance performance of 100 hotels within a radius of your hotel.
- Move beyond outdated comp sets with a dynamic, data-driven view of real rivals by rate category.
- Compare your hotel’s business to competitors by channel, segment, and rate category.
- Uncover inspiration from properties winning the profitable business you want.
- Use targeted insight to pursue higher-margin demand—not just more volume.
News & Insights
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Hotel Demand and ADR Forecasting by Submarket: What to Watch Before Budget Season
Budget season asks commercial and finance teams to commit to a single set of assumptions…
4 min read -
The Length-of-Stay Tiers That Actually Predict Extended Stay Demand
Extended-stay demand doesn’t behave like transient demand, and measuring it with the same tools tends…
5 min read -
Preparing for Hotel Budget Season: A Commercial Strategy Checklist
Hotel budget season asks commercial and finance teams to agree on a single set of…
5 min read