This program will feature top hospitality, distribution and revenue management executives share their outlook for the greater Washington-area market to prepare plans and budgets for 2020.
1. Information to draft your 2020 budget and marketing plan using current industry benchmarks for key performance indicators, including business and leisure transient and group markets.
2. Insights to make informed strategic decisions using market trends specific to the Washington market and those valid for North America.
3. Updated metrics on market segmentation, F&B performance and loyalty programs.
Jennifer Hill - VP, Client Solutions, Kalibri Labs
John Hach - Senior Hotel Industry Analyst & Advisor, TravelClick
Elliott Ferguson II - President & CEO, Destination DC
Robert Gilbert - President & CEO, Hospitality Sales & Marketing Association International