Gain a deeper understanding of Total demand in your market

The digital age has transformed the distribution landscape, and until now it has been difficult to find and align next-generation metrics pertinent for the current environment. Kalibri Labs’ best-in-class database delivers unparalleled transparency and granularity to your Destination Marketing Organization (DMO) or Convention & Visitors Bureau (CVB). Unique insights are broken down by source of business, booking lead time, length of stay, and brand loyalty contribution, and revenue figures are shown net of booking costs.

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Hotel Profile Report:

Gain insight into the overall performance of your market and benchmark yourself against competitive destinations by channel, chain scale, length of stay, and other valuable dimensions.

Short-Term Rental Profile Report:

Compare demand, performance, and penetration of short-term rentals (such as Airbnb) against the hotels in your market by chain scale, submarket, and ADR range.

Third-Party Intermediary Profile Report:

View aggregated production of third-party intermediaries in your market. Go beyond traditional Travel Agent production and gain a more holistic understanding of all OTA, Wholesale, and Retail Travel Agency production from both the GDS and direct bookings.

DMO Insights reports are sold as 12-month subscriptions.


Sample Views:

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HOTEL PERFORMANCE PROFILE - Review market Occupancy, ADR, Booking Lead Time, Length of Stay and Loyalty Contribution as well as COPE ADR, or ADR net of booking costs and commissions.

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SHORT TERM RENTAL PROFILE - Evaluate the hotel-comparable short-term rental penetration and demand.

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THIRD-PARTY INTERMEDIARY PROFILE - Find out which third parties are delivering the most business to hotels in your market.