New Techniques, Legacy Models and New Entrants Spell Disruption for Distribution

New Techniques, Legacy Models And New Entrants Spell Disruption For Distribution

The digital marketplace has undergone significant change since Distribution Channel Analysis: A Guide for Hotels was published in 2012. Following a deep dive into the travel distribution landscape, THREE PRIMARY THEMES have emerged: 

1. HOTELS ARE EXPLORING NEW TECHNIQUES FOR IMPLEMENTING REVENUE STRATEGY. An abundance of new online models has driven an imperative for hotels to shift from traditional, analog operating methods to a focus on digital.

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