The Complex Digital marketplace

As the proportion of hotel rooms booked through digital channels continues to increase, maintaining and improving profitability is also becoming increasingly challenging.  

The below infographic demonstrates some of the complexities affecting hotels such as channel shift, increasing cost of customer acquisition, and consumers actively influencing supply and demand. 

Learn how Kalibri Labs net revenue metrics help make sense of these complexities

“Moving to Net Revenue metrics is key to understanding the true cost of customer acquisition and optimizing our business mix. This is a big focus of Two Roads for 2017. Kalibri Labs is instrumental in supporting me and my team through this educational process.”
— Kathleen Cullen, SVP Revenue & Distribution, Two Roads Hospitality